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LIVING GREEN PBS TV SERIES

Goal - The goal of the show is to educate people about the challenges and solutions in creating green communities. Success stories, factual information on the challenges and solutions, and a consistent message that “individuals make the difference” will encourage people to explore novel solutions that balance socioeconomic and environmental concerns.

Target Audience - The show will target an adult audience, but it will also be relevant to middle school and high school students. The show will highlight environmental challenges and solutions found across Florida and will be distributed locally and nationally.

Synopsis - Living Green is a half-hour TV show that helps individuals to understand what it means to be “living green” in their own communities.  Currently, there is a push in both the public and the private sector to implement design and management strategies that take into account socioeconomic variables while conserving natural resources for future generations.  A cross-section of society, including homeowners, developers, planners, and politicians make day to day decisions that impact our natural resources.  Decisions made by different people, from homeowners to politicians, interact in unique ways to affect the use and conservation of water, of energy, and of our plants and animals.  For example, the “greenness” of communities is the result of decisions made by homeowners, developers, and even city policymakers. These decisions ultimately determine the health of a community.  The focus of this show is to illustrate “green” design and management practices within and around urban areas.  The flavor of the show is upbeat and even humorous at times when presenting the myriad of challenges and solutions associated with any environmental issue.  A dynamic host will lead viewers through different segments of each episode.  The show, while entertaining, is meant to inspire individuals to take local action and make a difference. The show will highlight a wide range of environmental issues, outlining the need for a united response at the local, and most important, individual level. Specific attention will be paid to the solutions to growth/environmental challenges, and the opportunities for individuals to help search for “win-win” strategies that balance socioeconomic and environmental concerns in their own community. The show will target an adult audience, but it will also be relevant to middle school and high school students. The show will highlight environmental challenges and solutions that are relevant to communities across Florida and the United States.